Orchestrate bespoke customer experiences
BlueConic puts you in command of how and where you activate your data so you can improve the outcomes of all your lifecycle marketing programs.
Smarter customer engagement
Embrace the next frontier of marketing, whereby all interactions across all channels are an explicit response to who the individual customer is and where they are on their unique journey.
Lifecycle Orchestration
Use Lifecycles to organize, coordinate, and visualize the cross-channel marketing touchpoints designed to advance customers from one lifecycle stage to the next in support of key outcomes.
Personalization Tools
Access a suite of tools available in the platform to personalize interactions. Our personalization templates, called Dialogues, enable business users to define the who, what, when, and where to deliver the optimal message.
Recommendations Engine
Use built-in machine learning models to deliver personalized content and product recommendations to individuals based on their behaviors, interests, purchases, and preferences.
Customer Lifecycle Insights
Gain new insights about your customer lifecycle marketing programs. Understand how customers enter, exit, and move across lifecycle stages, and analyze the effectiveness of personalized interactions.
We are starting to develop a deeper understanding of our users’ behaviors and journeys – in real time. There is an extra layer of interest and intent that we can derive from multi-channel touchpoints and these softer inputs have become more important for our marketing.
Kristina Kalpokaite
Head of Acquisition, Vanarama
BlueConic enables us to offer a more personalized email marketing program that puts the customer at the center of everything we do. By implementing their abandon browse template, we realized more than a 35% increase in revenue.
Dana Green
Director of Ecommerce & Optimization, Comoto Holdings, Inc.
Adding a CDP to our martech stack has been truly transformative in how we think about our digital strategy.
Saugar Sainju
VP, Growth Marketing, goba Sports Group
Telia Sweden focused on increasing their upsell and cross-sell conversions by enhancing Salesforce Journey Builder with the power of BlueConic’s unified profiles, segmentation, predictive modeling, and lifecycle orchestration capabilities – leading to a 40% increase in conversions for specific campaigns.
Lena Lindgren
Head of Marketing Technology & Personalization, Telia Company
BlueConic enabled us to enrich channels with additional data and apply personalization to the right target group at the right time. Furthermore, data has obtained a powerful and central position through BlueConic to extract maximum potential from the channels.
Loraine Seliger
Data Specialist, Adwise
Six new paid subscribers isn’t a huge number, but it only took us five minutes to build this campaign. If I can get six subscriptions via a campaign that only took us five minutes to create, that’s a major win for us.
Kyle Whitfield
VP Consumer Revenue, The Advocate
Related Resources
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