Melissa Murray Bailey

Melissa Murray Bailey is an accomplished SaaS executive with a proven track record of driving revenue growth, scaling operations, and leading business transformations. She has spent over two decades in enterprise software, private equity, and sales leadership, with deep expertise in go-to-market strategy and operational execution.

Before becoming CEO of BlueConic, Melissa was a Managing Director at Vista Equity Partners, partnering with portfolio companies to accelerate growth, improve execution, and enhance profitability. Before Vista, she spent 20 years leading high-performing sales organizations at companies like LinkedIn and Hootsuite, helping them expand market share, optimize sales processes, and build world-class commercial teams. Her leadership experience spans global enterprises and high-growth companies, where she has consistently driven results through disciplined execution and a customer-first mindset.

Melissa excels in fast-moving environments, aligning teams to unlock growth, and fostering cultures of innovation and accountability. She is based in New Jersey and actively involved in volunteer work supporting community engagement and equity.