Leading skincare brand, Bliss, was looking to pivot its brand identity to better engage consumers, and power assumption-free recommendations. The solution was a fully customize Skincare quiz that launched on-site, via e-mail, and through social media so consumers could instantly find the perfect products based on their skin type.
Watch this 60-Second Story to learn how Bliss:
Generated a 25X increase in swipes on Instagram
Drove 34% on-site lead capture to improve future personalization
Increased e-mail open rates by 167%
