Customer behavior prediction modeling uses data and machine learning for real-time personalization, improve segmentation, and optimize campaigns, helping marketers anticipate needs and reduce churn.
Discover how first-party data and AI are transforming marketing by enabling personalized, empathetic customer experiences and freeing up time for creative, strategic thinking. Listen now!
Rajeev Deepak Kannuru, Senior Web Developer at Infosys, shares how he’s using BlueConic’s AI Workbench to transform the way the company engages with customers.
Nikki Johnson, Digital Data Analyst at Colgate-Palmolive, shares how BlueConic has helped revolutionize their digital strategy, doubling conversion rates and accelerating time to market.
Emerging CX trends, including CDPs, AI, and GenAI, are shaping customer experiences. Discover how they can improve CX, drive revenue growth, and enhance brand loyalty.
Get practical strategies for successfully harnessing the power of AI and ML for your business.
In January 2023, BlueConic experts made predictions on what to expect for RFP trends in the coming year. Discover how these predictions fared.
The evolution of AI in e-commerce has made it possible to tailor the customer experience with relatively little effort — bringing benefits and a few challenges.
AI-powered search is set to transform the way content is discovered and consumed. Watch now to learn what this means for publishers.
Discover our top 5 MarTech trends that you should know to remain informed and engaged in 2023.
Say hello to AI-powered features that can build full digital experiences in mere seconds.
Find out how AI/ML is being used in the insurance industry to make the previously impossible, possible.
Learn the top 5 RFP trends in CDP vendor evaluation and get tips on how to choose the right vendor.
A data lake can still be a valuable solution for enterprises. But the legacy customer database's capabilities pale in comparison to a CDP's.
Use our martech stack evaluation guide to audit your brand's marketing technology stack and identify areas for improvement.
Business intelligence reporting is far more efficient for growth teams when they use a customer data platform (CDP) as their primary BI tool.