Blog November 01, 2024 |

Customer Spotlight: Diageo's Perfect Fit: A Word Class Experience

Overview

Diageo was looking for a way to support their annual World Class event on Pinterest while also boosting consideration for their portfolio of brands. They turned to Jebbit & Pinterest…

Solution

Diageo launched a Quiz-to-Board Pin Extension that asked Pinners three simple questions and generated a customized board on their profile, giving them ideas for the perfect cocktails to make at home.

It was a perfect fit: the world’s most inspiring platform together with world-class cocktails made by some of the best bartenders in the world."

Jimmy Klein, Global Digital Innovation Manager, Diageo

Results

  • 684 pins were generated in the first week

  • 78s average time each pinner spent with the quiz

The Experience

Click here to check it out for yourself!

Customer Experience

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