BlueConic is ranked among the three highest vendors in 3 out of 4 Use Cases in the 2024 Gartner® Critical Capabilities for Customer Data Platforms.
Learn how publishers can navigate the uncertain future of third-party cookies by embracing first-party data to build stronger audience relationships and future-proof their strategies.
Discover five strategies that you can use to achieve real customer understanding and drive tangible outcomes for your business.
Discover how Andrea Mooney, VP of Audience Platforms at Nexstar Digital, leverages BlueConic to unify audience data, streamline marketing campaigns, and enhance engagement with minimal resources.
In this webinar, Kyle Whitfield of The Advocate, dives into how leveraging a CDP can transform your subscription strategy by enhancing subscriber acquisition, boosting retention rates, and more.
Discover how Ata Ata, Senior eCRM Manager at Simply Business hasbeen using BlueConic to enhance their data strategy, improve campaign performance, and capture more leads.
Ryan Nakashima, Director, Product Management, Subscriptions at Hearst Newspapers harnesses the power of BlueConic to drive transformative results in subscription management and personalization.
Jeremy Feldman, Director of Digital Audience at Anchorage Daily News, shares how BlueConic tenhance audience profiles, boost monetization efforts, and create a unified source of truth for data.
Manu Muddappa, Web Analytics Manager at Infosys, turns raw data into personalized experiences, driving conversions and transforming their MarTech stack into a unified powerhouse with BlueConic.
Rajeev Deepak Kannuru, Senior Web Developer at Infosys, shares how he’s using BlueConic’s AI Workbench to transform the way the company engages with customers.
This report explores the barriers marketers’ encounter in effectively utilizing their customer data.
BlueConic has acquired Jebbit, a powerful data-capture and experience-creation software for marketers. Together, we're establishing the industry’s first-ever Operating System for Customer Data.
Watch this webinar to learn how harnessing first-party data can revolutionize your customer acquisition efforts, potentially slashing costs by up to 50%.
In this episode of The Content Marketing Virtual Summit, BlueConic CMO Patrick Reynolds shares invaluable knowledge on go-to-market strategies, data, and marketing leadership in the SaaS industry.
Emerging CX trends, including CDPs, AI, and GenAI, are shaping customer experiences. Discover how they can improve CX, drive revenue growth, and enhance brand loyalty.
In this episode of The Rebooting Show, BlueConic CEO Cory Munchbach discusses how publishing is shifting from prioritizing breadth to rewarding depth.
Explore the right—and wrong—ways to go about identity resolution and marketing data management, especially amid the loss of third-party cookies.
Learn the six questions to ask when crafting your data strategy.
Learn more about the rise of invisible experiences and what they mean for businesses and consumers alike.
In this article, we’ll break down the privacy paradox and the steps that companies can take to improve consumer perceptions of privacy.
In this Episode of The Revenue Driven CMO, BlueConic CMO Patrick Reynolds discusses how to help buyers in their research, what CDPs enable marketers to do with data, and more.
Discover the key capabilities that should be on your CDP vendor comparison checklist.
Watch now to unlock the secrets to effective personalization and customer engagement by harnessing unique data insights.
Discover how the combination of BlueConic with Shopify can not only convert casual browsers into committed buyers, but also elevate customer satisfaction with hyper-personalized, timely interactions.
Watch this webinar as The Rebooting's Brian Morrissey is joined by publishing leaders to discuss their outlook for the subscription market in 2024.
Check out the top 5 takeaways from BlueConic Connect: Retail Revelations.
Discover how how retail and consumer goods companies can use first-party data to meet and exceed their customer retention and loyalty goals in today’s dynamic environment.
Discover key trends are expected to redefine the retail and consumer goods landscape in 2024, offering both challenges and opportunities for businesses.
In this episode of The Rebooting Show, BlueConic Director of Sales Patrick Crane joins Brian Morrissey to discuss the state of subscriptions for publishers and the maturation of the market.
Discover five top takeaways from BlueConic’s first-ever Women in Technology Leadership Forum.
Learn about the progress publishers have made in building subscriptions programs.
Discover how retail and consumer goods companies can leverage first-party data to thrive during a recession by retaining customer loyalty, optimizing costs, and delivering personalized experiences.
Learn how to tailor your personalization efforts strategically.
Learn about a pressing AI threat that is emerging for publishers and what they can do to adapt.
Discover how an effective content metering strategy can significantly impact your subscription growth.
Explore common missteps in CDP implementation, including the importance of clear use cases, data readiness, and avoiding over-complication to accelerate time-to-value.
Discover the importance of well-defined use cases to guide the selection and implementation of a CDP to achieve business goals.
Learn how publishers can increase reader engagement, retention, and revenue through personalized content recommendations.
Learn how personalized content recommendations based on first-party data can help you boost customer engagement and revenue.
Discover four tips that will save you time and resources while optimizing your website performance and the customer experience at the same time.
Get real-world examples of how consumer goods companies are using BlueConic to transform their customer relationships and accelerate growth that you can use as inspiration for your own business.
In this Q&A, BlueConic Lead Principal, Retail Customer Success Khurram Moiz shares perspectives on how to leverage direct-to-consumer models into privacy-first customer experiences.
In this Q&A, Cabinets.com's Jeff Robertson discusses how BlueConic helped reduce reliance on IT and increase agility across the organization.
Learn how media and publishing companies are using BlueConic to transform their audience relationships and accelerate growth.
Find out how financial services companies can take advantage of a CDP to achieve their transformation goals.
Discover the most common types of operational challenges that led B2B media companies to invest in BlueConic, as well as the benefits they gained after implementation.
Discover the most common types of operational challenges that led telcos to invest in BlueConic, as well as the benefits they gained after implementation.
Discover the most common types of operational challenges that led B2C retailers to invest in BlueConic, as well as the benefits they gained after implementation.
In this Q&A, World Vision's Toby Beal talks about their decision to pursue a CDP, along with their approach to onboarding, configuring, and socializing BlueConic across their organization.
Get real-world examples of how retailers are using BlueConic to transform their customer relationships and accelerate growth that you can use as inspiration for your own business.
Learn the top 5 RFP trends in CDP vendor evaluation and get tips on how to choose the right vendor.
Watch this on-demand discussion with Nicky Peterse, Principal Customer Success Manager, BlueConic about Delivering Customer Centric Experiences Across Channels.
Find out how technology can bring personalization to life.
This on-demand webinar explores how marketers and CMOs can elevate their organization’s approach to drive engagement and deliver financial results.
Watch this session from the INMA World Congress 2022 to learn how you can turn your first-party data asset into a revenue-generating product.
Download this ebrief to learn how financial services companies are turning first-party data into a strategic business asset by creating a single customer view for the business.
Forrester analyst Stephanie Liu joins BlueConic’s Cory Munchbach to debunk the 4 myths of consumer data privacy that are holding marketers back.
Download the Gartner Market Guide for recommendations to help you select the right CDP vendor.
In this webinar we explore how CDPs provide untapped value into your first-party data, insulates you from growing privacy regulations, and helps you build trust with your audiences.
This webinar covers how Vanarama's transition from third to first-party data provided actionable purchasing journey behavior insights to develop omnichannel marketing tactics.
To improve your customer engagement strategy, you need to humanize your brand and build a privacy-conscious marketing program using modern martech.